Marketing is the process of promoting, selling, and distributing products or services to customers. Involves understanding customer needs and wants, developing products or services that satisfy those needs, and creating strategies to reach and influence target audiences. Marketing aims to build strong relationships between businesses and consumers by creating value, driving sales, and fostering brand loyalty.

Sidebar

Featured Articles

LinkedIn Learning

Learning LinkedIn

Taught by Garrick Chow
Learn to harness the power of LinkedIn to connect with professionals, companies, and groups in your industry and beyond. Discover…

What You Need to Know About Crafting a Stand-out Resume

Taught by LinkedIn News
Are you tired of submitting resumes that never seem to get noticed? In this episode of the podcast Get Hired,…

Resume Makeover

Taught by Jenny Foss
A resume is a key tool in your job search, so how can you really make it shine? In this…

Creative Inspirations: Renegade Animation, Animation Studio

Taught by Renegade Animation
Renegade Animation has pioneered digital 2D paperless animation with a unique all-Flash workflow—and a bunch of really great cartoons! This…

Deke’s Techniques (2014-2017)

Taught by Deke McClelland
For ten years, graphics guru Deke McClelland hosted Deke’s Techniques, a weekly series focused on Adobe Photoshop and Illustrator. Each…

Creative Inspirations: Doyald Young, Logotype Designer

Taught by Doyald Young
From humble beginnings in a small Texas town eight decades ago comes legendary typographer, logotype designer, author, and teacher Doyald…

Excel 2010 Essential Training

Taught by Bob Flisser
In Excel 2010 Essential Training, Bob Flisser demonstrates the core features and tools in Excel 2010. The course introduces key…

Creative Inspirations: Bert Monroy, Digital Painter and Illustrator

Taught by Bert Monroy
Renowned artist Bert Monroy is known for his hyperrealistic style of extremely large format Photoshop illustrations. As an early adopter…

Creative Inspirations: Ze Frank, Comedic Digital Savant

Taught by Ze Frank
Ze Frank is one of the most creative and enigmatic people working in digital media. He’s also just plain funny.…

Creative Inspirations: Kit Hinrichs, Graphic Designer

Taught by Kit Hinrichs
Kit Hinrichs is one of the most accomplished and respected graphic designers and illustrators of the last fifty years. A…

Creative Inspirations: Mexopolis, Animation Studio

Taught by Sandra Equihua
Mexopolis is the husband and wife team whose animated television series El Tigre has defied all the rules and won…

Creative Inspirations: tokidoki, Character Illustrator

Taught by tokidoki
The Japanese-inspired lifestyle brand tokidoki, created by Italian artist and designer Simone Legno, started as a set of characters on…

Tableau Next Foundations: Transforming Analytics with AI Agents

Taught by Tim Ngwena
Explore Tableau Next, the agentic analytics platform from Salesforce that transforms how organizations interact with data. In this comprehensive course,…

Creative Inspirations: Harry Marks, Broadcast Designer

Taught by Harry Marks
Harry Marks is considered by many to be the godfather of broadcast design. More than any other individual, he changed…

Creative Inspirations: Dale Herigstad & Schematic, Interactive Design Agency

Taught by Dale Herigstad
Welcome to the future of media experience. Meet Dale Herigstad, Chief Creative Officer at Schematic—the company behind some of the…

Creative Inspirations: Hot Studio, Experience Design

Taught by Maria Giudice
Hot Studio founder Maria Giudice and her exceptional multi-disciplinary design team “make the complex beautifully clear” for web clients like…

Troika’s ABC Brand Campaign: Start to Finish

Taught by Troika Design Group
Get an inside view behind the making of ABC TV’s fall promotional and brand image campaign, and watch a 60-second…

Creative Inspirations: Troika Design Group, Design and Branding Agency

Taught by Troika Design Group
Ever wonder who’s behind those cool identity graphics on broadcast and cable TV networks? Come take a peek behind the…

Creative Inspirations: Ron Crabb, Digital Illustrator

Taught by Ron Crabb
Ron Crabb’s art is almost undetectable, yet it has been seen by millions. He is a matte painter for major…

Margo Chase’s Hand-Lettered Poster: Start to Finish

Taught by Margo Chase
Acclaimed graphic designer Margo Chase shows how she created a beautifully hand-lettered poster for a special appearance at the Santa…

Skill Building Classes

Contact & Location

Address

Peter M. and Paula Green Johnson Student Success Center
College of Business
Department 3275
1000 E. University Ave.
Laramie, WY 82071

Career Service Hours

Monday 8:00 am- 5:00 pm
Tuesday 8:00 am- 5:00 pm
Wednesday 8:00 am- 5:00 pm
Thursday 8:00 am- 5:00 pm
Friday 8:00 am- 5:00 pm